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The Double Chevron 'Honeycomb' Symbol
As someone who is passionate about 'process', I have done a lot of thinking about how we describe our processes in graphical form. It may come as somewhat of a surprise when as part of my logo for my consultancy practice that I have used the double chevron (or honeycomb) symbol rather than any traditional process symbol to represent process.
The genesis of this representation for me was some 10 years ago when I first came across Stephen Covey’s Organisational Effectiveness Model. This model impressed me for a number of reasons and I have used it in my professional career as well as my consulting roles in contexting BPM and emphasising the importance of a wholistic approach to management. Covey used a honeycomb symbol to represent processes within his overall model of organisational effectiveness. This is especially important for Process Professionals as there is a tendancy to focus on processes (and often technology) without contexting them with all the other dimensions of an organisation.
Having used the effectiveness model a number of times and subsequently having developed a number of Process Models using the honeycomb symbol as the highest level of abstraction; I found it both visually appealing and more illustrative of the systemic and dynamic nature of organisation-level business processes.
As such, this representation will feature prominantly as part of my branding and methodology. To further elaborate on the concept; my first members article since launching my site, "BPM & Culture", features the original model from Covey as part of a dialogue on BPM and culture.
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The Dynamic Honeycomb Device
Process and change management are very dynamic disciplines. We are often seeking to take a 'snap shot' in time of what our businesses are doing as a baseline from which to move forward. While this is somewhat of an artificial blueprint; it is a necessary and iterative step in the journey of continuous improvement. The ‘bubbles’ represent cycles of activity that lead us to the current-state view (the honeycomb model) which is always evolving to take us toward our next future state. This dynamic change process is represented by the Dynamic Honeycomb Device.
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ih-logo
The Sphere-H logo is actually a gestalt. There is no capital H which is what one actually 'interprets'’. There are simply two shapes that together are perceived to ‘form’ a capital H. The play here is that the lower case ‘i’ and reversed ‘h’ of my name form the capital ‘H’ of my logo. The significance is that the whole is greater than the sum of the parts. Process Professionals need to be able to see the whole while looking at the detail and make sense of both.
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